Turn Connected TV Ads Into Measurable Second Screen Engagement
Best Network Systems connects CTV advertising with real-time second screen engagement. When an ad plays on TV, consumers instantly receive companion offers, rewards, surveys, or product messages directly on their mobile wallet, driving measurable consumer action.
CTV -> Second Screen Engagement -> Mobile Wallet -> Commerce
Live Second Screen Engagement
BNS Companion Offer
Earn 10 Reward Points
Take a 1-question survey and earn points.
Offer saved to wallet
Ready during the live ad moment
Analytics sync active
Engagement captured in real time
Powered by BNS Deterministic Engagementâ„¢
The Offer Lands On The Device In Seconds
BNS turns the TV ad into a device-level action. The viewer sees a live wallet-ready state instead of being asked to remember a brand, scan a code, or install an app later.
Instant wallet delivery
The offer appears on the device while the ad moment is still active, keeping attention and intent aligned.
No QR codes or app installs
The action is delivered through the mobile wallet layer, removing the usual second-screen friction points.
Reward, survey, or message ready
The device state can represent discounts, loyalty rewards, quick surveys, or product-specific engagement paths.
Deterministic engagement signal
Advertisers and publishers see a real downstream event instead of relying only on modeled post-view attribution.
Device State
Live proof of the companion offer experience
The Problem With Modern CTV
Connected TV delivers scale but lacks measurable engagement and performance attribution.
High reach but low measurable interaction
Attribution remains problemistic
Brands struggle to prove ROI from CTV expenditure
Retail data is fragmented
Consumers receive ads without value exchange
The BNS Solution
BNS introduces a deterministic engagement layer embedded directly into the CTV media path.
Deterministic wallet binding
Session-based wallet engagement that operates independently of ORTB signals.
Signal-safe engagement architecture
Privacy-aligned signals separated from the media transaction layer.
Incremental yield beyond CPM
Companion offer monetization that generates revenue above standard ad delivery.
Automatic mobile offer delivery
Rewards delivered directly to viewer devices with no scanning and no app required.
Real-time measurable outcomes
Deterministic engagement reporting with full visibility into performance signals.
How BNS Turns CTV Ads Into Second Screen Engagement
From connected TV ad delivery to synchronized wallet action, BNS makes consumer engagement measurable in four clear steps.
CTV Ad Plays
Ads run across FAST channels, OTT apps, and connected TV platforms.
Consumer Receives Companion Offer
A synchronized second screen offer is delivered directly to the consumer mobile wallet.
Second Screen Engagement
Consumers engage with offers, rewards, surveys, or promotions.
Measurable Results
Advertisers measure conversions, redemptions, and real business outcomes.
BNS Platform Capabilities
A concise view of the platform features that connect TV ads, wallet delivery, and measurable engagement.
CTV Ad Delivery
Support for VAST, OpenRTB, programmatic, and direct insertion orders across OTT and FAST channels.
Companion Offers
Attach digital offers, surveys, loyalty rewards, or product messages to CTV advertisements.
Mobile Wallet Activation
Consumers receive offers directly in their mobile wallet for immediate action.
AI Personalization
AI-driven engagement engine matches offers to viewer interests and behaviors.
Advertiser Tools
Self-serve campaign creation with Smart Ad Wizard and Offer Generator.
Real-Time Analytics
Track engagement rates, conversions, redemptions, and incremental revenue.
Built on industry standards
CTV That Converts - Unlock Companion Offers With Every Ad.
BNS enables advertisers to attach companion offers and digital messages to every CTV ad. Consumers receive synchronized wallet-ready actions while advertisers and publishers gain measurable downstream performance.
- Companion offers attached to every CTV ad
- Wallet delivery synchronized in real time
- Performance signals beyond impression counts
Companion offers synced from CTV to mobile wallet
Use the internal demo route for guided walkthroughs, then launch the live external player if you only need direct product proof.
Open External FallbackStart Building Smart Ads Today
Choose the next action that matches your CTV workflow, from campaign setup to companion engagement and live product proof.