Technology

Our platform leverages the integration of eWallet, Automatic Content Recognition, OTT ad insertion, and Artificial Intelligence. Through harnessing the diverse capabilities within these technologies, we develop cutting-edge ad tech products and services. These innovations aim to optimize advertiser ad efficiency and targeting, consequently boosting Return on Ad Spend (ROAS). By doing so, we foster heightened engagement and offer direct measurement of consumer behavior from initial impression to in-store redemption.

eWallet

Pass creation, sign-up, management, push notification, electronic payments, Encryption, Tokenization, Secure Authentication, Near Field Communication (NFC), QR Codes and Barcodes, Machine Learning and AI, Secure Communication Protocols, Secure Element, Blockchain Technology, Fraud Detection Systems

Artificial Intelligence

Machine Learning (ML), Natural Language Processing (NLP), Collaborative Filtering, Content-Based Filtering, Decision Trees, Deep Learning, Reinforcement Learning

Automatic Content Recognition

Optical Character Recognition (OCR), Video Recognition, Audio Fingerprinting, Metadata Analysis, Machine Learning and AI, Cloud-Based Processing

OTT Ad Insertion

SSP, DSP, DMP, RTB, Content Delivery Networks (CDNs), Data Analytics and Targeting, Programmatic Advertising, Ad Tags and VAST, Client-Side and Server-Side Ad Insertion

Features

Our Ad Server Private Marketplace Technology for OTT and CTV Publishers, Advertisers and Ad agencies

We offer an extensive suite of APIs covering offer campaign management and product inventory management, including:

  • Supply Side Platform (SSP)
  • Data Management Platform (DMP)
  • Real-time Bidding (RTB) Bid Optimization for Demand Side Platform (DSP)
 

Our goal is to deliver exceptional value to advertisers and publishers utilizing the Best Network Systems “ai ad and companion offer insertion platform” through our diverse and reliable services.

  • Billing System
  • Primary Ad Creative and Companion Offer Campaign Management
  • Invalid Traffic, Anti-Fraud Detection and Quality Control Tools

Centralized system for creating, managing monitoring and modifying advertising campaign including:

    • Wallet Pass Campaign Management
    • Privacy First One-time On-boarding with op-in
    • Unifies all products and brands under a single pass within users’ member portals for easy
      redemption
    • Insuring privacy by adherence to privacy regulations and certifications, user transparency and consent, data minimization, and anonymization

Use our AI Recommendation and Prediction for your

  • Ad Creative Optimization
  • Companion Offers Optimization
  • Personalized eWallet Offer Optimization

Benefits

Our solution’s strength stems from seamlessly blending ad creatives with what we term a companion promotional offer. By merging ad insertion and eWallet technologies, we establish a tangible connection from the first creative impression to in-store redemption. This comprehensive data flow offers a direct gauge of ad campaign effectiveness, serving as valuable input for AI systems to refine ad targeting, streamline campaign management, and optimize ad spending. Our key emphasis lies in crafting offers distributed via push notifications into a wallet pass, facilitating subsequent merchant redemptions.

Key Benefits

Increased Revenue

Our technology enables direct measurement of the time and date of an ad impression and associates the companion promotional offer with a specific consumer pass holder. We also capture the time and date when an impression results in a product purchase. All the data we capture serves as input to our AI engine to make targeting recommendations for ad selection. This will give advertisers, publishers, and merchants powerful tools to increase revenue.

Advertisers

Targeted Advertising: With our technology, advertisers can leverage precise data to target ads more effectively. We can tailor messaging to specific audience segments based on when and to whom an ad was served, increasing engagement and conversion rates.

Optimized Campaigns: Our technology provides valuable insights into ad performance, allowing advertisers to optimize campaigns in real-time. By allocating budget towards the most effective ads and adjusting targeting parameters, we can drive higher ROI for advertisers.

Improved ROI: By directly measuring ad impressions and purchase conversions, we enable advertisers to calculate ROI more accurately. This allows for data-driven decisions on budget allocation, maximizing impact and revenue generation.

Publishers

Monetization Opportunities: Our technology enhances publishers' ability to monetize content by providing valuable data on ad impressions and consumer behavior. This data attracts advertisers willing to pay premium rates for targeted ad placements, increasing revenue potential.

Audience Insights: With the data captured by our technology, publishers gain insights into audience preferences and behaviors. This enables the creation of more engaging content and tailored ad experiences, attracting advertisers seeking effective audience targeting.

Competitive Advantage: Publishers leveraging our technology gain a competitive edge by offering advanced targeting capabilities and measurable ad performance metrics. This attracts premium advertisers looking for innovative solutions, driving revenue growth for publishers.

Reduced costs

Our digital wallet pass system reduces printing, distribution, and administration costs, resulting in cost savings for brands and merchants.

Merchants

Attribution and ROI Tracking: Our technology enables merchants to attribute purchases directly to specific ad impressions, providing insights into advertising effectiveness. By understanding which ads drive conversions, merchants can optimize advertising strategy for maximum ROI.

Personalized Offers: Merchants can use the data captured by our technology to personalize offers based on individual consumer preferences. This increases conversion rates and encourages repeat purchases, driving revenue growth.

Partnership Opportunities: Partnering with publishers and advertisers using our technology gives merchants access to a targeted audience. This creates mutually beneficial partnerships that drive revenue for all parties involved. Also makes possible opportunities to create synergies for cross-promotion and joint marketing initiatives through strategic collaborations.

Real-time Reporting and Optimization Our platform provides real-time feedback and reporting on the performance of each campaign, allowing brands and merchants to adjust their strategies quickly to optimize their campaign efficiency.

Fraud Detection

Our wallet pass system offers secure, contactless payment and redemption options, reducing the risk of fraud and providing a safer experience for customers.

End Consumer

Direct saving through use of coupons, points, cash, and promotions

Loyalty rewards program can be implemented on the same pass.

Reduces unwanted ad traffic.

Single Pass that accesses multiple brands and merchants.

Kiosk
Beacons
Admin dashboard
Beacon
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